PROJECT[3] x Umbro at SLAMJAM Showroom
PROJECT[3] brings its latest Umbro collaboration to Paris Fashion Week with an appointment-only showroom activation inside SLAMJAM's setup at Galerie Mitterrand. Expect a presentation-style pop-up focused on football nostalgia and kit culture. The designs draw on childhood TV memories of Argentina against England and the old Jules Rimet era, filtered through PROJECT[3]'s boundary-free take on the sport. It runs across the Fashion Week window, making it an easy stop between shows for anyone tracking the intersection of streetwear, archive research and classic Umbro energy.
**Good to know**
- By appointment only, no walk-ins
- Runs June 25–29, 2026 at Galerie Mitterrand, 79 Rue du Temple in the 3rd arrondissement
- Retail enquiries: Arjun.Tatla@ext.slamjam.com. Press: jeremy@fabricpr.com
