New Balance Run Your Way Weekend Powered by Halo
Thu, March 5 – Sun, March 8
3:00 PM – 11:00 PM · 79h
About
New Balance and Halo have partnered with Hermosa Run Club to create the ultimate LA Marathon race weekend experience at the Fairmont Century Plaza — steps from the finish line. From March 5–8, community guests enjoy exclusive perks including complimentary breakfast, NB welcome bags, Recovery Lounge access, and a curated schedule of events from shakeout runs and pop-up shopping to on-course cheer zones and an invite-only afterparty.
Schedule
Thursday, Mar 5
3:00 PM
Hotel Check-In + NB Welcome Bag (Community guests)
6:30 PM
Hermosa Run Club Celebration (HRC members)
Friday, Mar 6
10:00 AM
VIP Pop-Up Preview (Community guests)
10:30 AM
NB Pop-Up + Endorphins Fuel Bar opens (Public)
11:30 AM
Bib Pickup shuttle to Dodger Stadium (Community guests)
6:00 PM
Runner Talk Live (Invite only)
Saturday, Mar 7
9:30 AM
Community Shakeout Run hosted by HRC (All welcome)
11:00 AM
NB Pop-Up + Endorphins Fuel Bar (Public)
5:30 PM
Endorphins Pasta Party (Endorphins members)
Sunday, Mar 8
6:00 AM
HRC Cheer Zone at NB Sunset, Mile 8 (All welcome)
6:00 AM
Endorphins Cheer Zone at NB Brentwood, Mile 22 (All welcome)
7:00 PM
NB Afterparty @ Arc Beverly (Invite only)
Event Details
Type
Pop-up / Expo
Marathon
Los Angeles Marathon 2026Duration
79 hoursexclusivehotelrace weekendrecoveryLA MarathonPowered by Halo
