Nike MARANOIA
Nike's MARANOIA drops into Brick Lane for marathon weekend — a single-day programme of sprint and endurance races with four £1,000 cash prizes on the line. 140 runners are selected at random from sign-ups (confirmation by 22 April), and a set of invitation-only relay races rounds out the racing with some familiar faces. Spectators can register separately to watch from the sidelines. Off the track, Backyard Market becomes a mini marathon hub: an NSLB retail pop-up with exclusive product, Hyperice recovery stations for next-day marathoners, and Nando's plus other carb-heavy options on hand to refuel.
**Good to know**
- Backyard Market, 146 Brick Lane (E1 6QL) — enter via Backyard Market Entrance (what3words ///gold.since.lasted)
- 11:00–17:00 BST, Saturday 25 April
- Race entry is ballot-only and has closed; spectator RSVP still open via Nike.com
- Race times run strict — arrive early
- No changing facilities; bag drop for runners only
- Nearest: Shoreditch High Street (Overground), Liverpool Street (Central, Circle, Metropolitan, Elizabeth)
