Marathon Weekend
Hyperice Brand Partner

Berlin Marathon 2025

Nike Berlin Marathon Weekend - Area 72 Berlin

Nike Area 72 serves as the hub for athlete intelligence and innovation during marathon week, featuring elite sport science services, recovery technology, and community programming. ### Opening Hours **Wednesday, September 17** - 14:00-20:00 - Area 72 Open - 18:00-20:00 - The Warm-Up Run with BTC & @princessmaikelea - [Register here](https://www.nike.com/de/experiences/events/details?eventID=63996) **Thursday, September 18** - 12:00-20:00 - Area 72 Open - 15:00-20:00 - Marathon Expo Shuttle **Friday, September 19** - 12:00-20:00 - Area 72 Open - 12:00-20:00 - Marathon Expo Shuttle **Saturday, September 20** - 10:00-20:00 - Area 72 Open - 10:00-12:00 - Joy Run Collective Shake Out Run - [Register here](https://www.nike.com/de/experiences/events/details?eventID=63994) - 10:00-20:00 - Marathon Expo Shuttle **Sunday, September 21 - Race Day** - 09:30-18:00 - Area 72 Open **Monday, September 22** - 12:00-20:00 - Area 72 Open **Tuesday, September 23** - 12:00-18:00 - Area 72 Open ### Services & Features #### Nike Sport Research Lab (Registration Required) - NSRL FORM: State-of-the-art motion-capture technology - Full-body biomechanical analysis - One-on-one coaching sessions - Data decoding and performance optimization - [Register for individual day sessions](https://www.nike.com/de/experiences/groups?groupId=44) #### Classified Innovation - Heritage meets latest breakthroughs - Alphafly to Breaking4 technology showcase - Expert footwear consultation - Cushioning selection guidance #### Elite Coaching - Race preparation strategies - Performance analysis - Data-driven training insights - PB pursuit planning #### Hyper Lab Recovery - Hyperboot Thermal Testing - Hyperice Recovery Chamber - Professional recovery tools - Athlete rejuvenation services #### Product Performance Testing - Footwear analysis and fitting - Cushioning recommendations - Goal-specific product matching #### Nike By: Sucuk und Bratwurst - Berlin-based art collective collaboration - Capsule collection available - Custom running singlet creation - Nike By You personalization #### Marathon Expo Shuttle - Service between Area 72 and Expo - Every 30 minutes - Race tips from Nike coaches - Recovery services en route - First come, first served #### Strava Challenges - Run Harder 5K Challenge - Marathon Challenge - Live leaderboard with elite athletes - PB achievers enter exclusive prize ballot #### Post-Race Shoe Engraving - September 21-23 - Free engraving service - Finish times or initials - Permanent race memento ### Community Runs **The Warm-Up** - Date: Wednesday, September 17 - Time: 18:00-20:00 - Hosts: Berlin Track Club & @princessmaikelea - 5K community run - All paces welcome - Post-run refreshments and coach tips - [Registration required](https://www.nike.com/de/experiences/events/details?eventID=63996) **Joy Run Collective Shake Out** - Date: Saturday, September 20 - Time: 10:00-12:00 - Women-run collective celebrating diversity - Inclusive shake out run - [Registration required](https://www.nike.com/de/experiences/events/details?eventID=63994) ### Registration - Walk-in experience: No registration needed - Nike Sport Research Lab: [Book individual sessions](https://www.nike.com/de/experiences/groups?groupId=44) - The Warm-Up Run: [Register here](https://www.nike.com/de/experiences/events/details?eventID=63996) - Joy Run Collective Shake Out: [Register here](https://www.nike.com/de/experiences/events/details?eventID=63994) ### Partners Event presented by Nike in collaboration with: - Berlin Track Club - Joy Run Collective - Sucuk und Bratwurst - Strava - Hyperice

New York City Marathon 2025

Runna New York City Marathon Hub

Runna presents a multi-day NYC marathon weekend hub featuring a shakeout run, race kit customization, course preview, finisher portraits, and recovery. ## Hub Hours - Thursday: 1:00pm–5:00pm - Friday: 2:00pm–4:00pm - Saturday: 10:00am–5:00pm - Sunday: 11:00am–6:00pm - Monday: 10:00am–3:00pm ## Daily Schedule ### Thursday, October 30 **Personalize Your Race Kit** 1:00pm–5:00pm Add your name, Runna, and NYC graphics to your race outfit **Beta test Maurten’s new Fuel Calculator** 1:00pm–5:00pm Get a printed fueling plan for race day ### Friday, October 31 **Yes Theory Runs NYC** 7:30am–9:30am Kick off race weekend with Yes Theory and Runna (RSVP via Instagram) **Personalize Your Race Kit** 2:00pm–4:00pm Add your name, Runna, and NYC graphics to your race outfit **Beta test Maurten’s new Fuel Calculator** 2:00pm–4:00pm Get a printed fueling plan for race day **RUN THE CITY with Anna Sitar | Runna** 5:00pm–6:30pm Get ready for race weekend with Anna and friends (RSVP via Instagram) ### Saturday, November 1 **Runna x Maurten Shakeout, Powered by Strava** 8:00am–9:30am Chatty 5K with Team Runna, Maurten, and Strava; light bites and coffee [Register here](https://www.eventbrite.co.uk/e/runna-x-maurten-shakeout-powered-by-strava-tickets-1766527614649?aff=ebdsoporgprofile) **Race Kit Customization with Coach Ben** 1:00pm–2:00pm One-to-one kit personalization [Register here](https://www.eventbrite.co.uk/e/race-kit-customization-with-coach-ben-tickets-1838242445639?aff=ebdsoporgprofile) **Race Kit Customization with Coach Colleen** 2:00pm–3:00pm One-to-one kit personalization [Register here](https://www.eventbrite.co.uk/e/race-kit-customization-with-coach-colleen-tickets-1838982749909?aff=ebdsoporgprofile) **Part of the Plan: Course Preview with Coach Ben and Kayla** 3:00pm–4:00pm Course overview with pacing and fueling tips; Q&A [Register here](https://www.eventbrite.co.uk/e/part-of-the-plan-course-preview-with-coach-ben-and-kayla-tickets-1837133308179?aff=ebdsoporgprofile) **Race Kit Customization with Coach Kayla** 4:00pm–5:00pm One-to-one kit personalization [Register here](https://www.eventbrite.co.uk/e/race-kit-customization-with-coach-kayla-tickets-1838244842809) ### Sunday, November 2 — Race Day **Runna Cheer Zone** 9:00am–6:00pm Corner of E 81st St and 1st Ave **NYC Finisher Portraits with Runna (Sunday)** 11:00am–5:00pm Professional portraits at the hub [Register here](https://www.eventbrite.co.uk/e/nyc-finisher-portraits-with-runna-sunday-tickets-1766450985449?aff=ebdsoporgprofile) **Post-Race Party** 11:00am–6:00pm Celebrate with Team Runna ### Monday, November 3 **Recovery Morning with Team Runna** 9:00am–10:00am Central Park stroll followed by breakfast [Register here](https://www.eventbrite.co.uk/e/recovery-morning-with-team-runna-tickets-1837252033289?aff=ebdsoporgprofile) **NYC Finisher Portraits with Runna (Monday)** 11:00am–3:00pm Professional portraits at the hub [Register here](https://www.eventbrite.co.uk/e/nyc-finisher-portraits-with-runna-monday-tickets-1766458768729?aff=ebdsoporgprofile) ## Always Available - Race kit customization with personalized NYC graphics - Runna NYC Limited Edition tee and apparel - Hyperice recovery space - Maurten nutrition touchpoints - Strava photo booth - Runna app demonstrations ## Registration Events with Eventbrite links require advance registration. Some activities may be first come, first served within listed windows. Bag drop is available during shakeout and recovery sessions. ## Partners Runna, Maurten, Strava, Hyperice

No More Lonely Runs NYC 2025 Marathon Weekend

NMLR (No More Lonely Runs) presents a four-day NYC marathon pop-up with free hydration, fuel, coffee, a recovery zone, and community programming presented by Zappos. ## Pop-Up Hours **15 E 40th St, New York, NY 10016** - Friday, October 31: 8:00am–8:00pm - Saturday, November 1: 8:00am–8:00pm - Sunday, November 2: 11:00am–8:00pm - Monday, November 3: 9:00am–12:00pm Complimentary hydration, fuel, coffee, and recovery zone available during operating hours. ## Daily Schedule ### Friday, October 31 **6:30pm:** Halloween Scavenger Hunt Run Costume-friendly run with points-based challenges. Post-run Glaze Teriyaki carb-load dinner. [Register here](https://nomorelonelyruns.circle.so/c/rsvp-run-club/halloween-scavenger-hunt) ### Saturday, November 1 **9:00am:** NYC Marathon Shakeout Run — “Win the Day” with Zappos 5K from the pop-up to Central Park Lower Loop and back. Shokz demo headphones; Garmin demo watches; Zappos coffee after the run. [Register here](https://nomorelonelyruns.circle.so/c/rsvp-run-club/nyc-marathon-shakeout-run-95f831) ### Sunday, November 2 — Race Day **11:00am–5:00pm:** Marathon Cheer Zone Mile 23 — corner of 107th St & 5th Ave. **5:00pm–8:00pm:** Post-Marathon Pizza Party by Zappos Pizza, flower bouquets, medal portraits, and recovery zone. [Register here](https://nomorelonelyruns.circle.so/c/rsvp-run-club/post-marathon-pizza-party-cdd586) **8:00pm:** The After After Party Sadie’s Ward — 121 Essex St, New York, NY 10002. Wear your medal for one free drink. ### Monday, November 3 — Medal Monday **9:00am:** Medal Monday Coffee Walk 30-minute Midtown walk; Zappos-sponsored coffee at Gregory’s afterward. [Register here](https://nomorelonelyruns.circle.so/c/rsvp-run-club/medal-monday-coffee-walk) ## Featured Offerings - Free hydration and fuel stations - Complimentary coffee - Hyperice Recovery Zone - Demo gear from Shokz and Garmin - LSKD freebies and NMLR merchandise - Craft corner, poster and bracelet making - Gifting suite with giveaways ## Partners Zappos, MUSH, Propel, Hyperice, SHOKZ, Garmin, LSKD, Glaze Teriyaki