Boston 2026 Hyper Heartbreak with Adidas Running

Boston 2026 Hyper Heartbreak with Adidas Running turns Heartbreak’s Cambridge outpost into a marathon-weekend Hyper Hub, blending community hangouts with chances to test the adidas Hyperboost Edge and connect with local and global run leaders.

It runs April 16–21, 2026 at Heartbreak Hill Running Company in Boston, with highlights including a BAA 5K afterparty, a Boston-based film premiere, and an all-star shakeout run hosted by Fidelis Teixeira and Devin Miller.

Details

Date: Thursday, April 16, 2026 – Tuesday, April 21, 2026
Venue: Heartbreak Hill Running Company
Type: Pop-up / Expo
Brands: Adidas, Heartbreak Run

Boston 2026 Hyper Heartbreak with Adidas Running

Pop-up / Expo

AdidasHeartbreak Run

Boston 2026 Hyper Heartbreak with Adidas Running

Heartbreak Cambridge turns into a marathon-weekend “Hyper Hub” as Heartbreak and adidas Running roll out a community-focused activation celebrating the adidas Hyperboost Edge—built around hyper cushioning, energy, and lightness. Expect a lineup that mixes social and sport: a BAA 5K afterparty with global run leaders, a Boston-based film premiere, and an all-star shakeout run designed to get runners race-ready. The weekend is hosted by Heartbreak leaders Fidelis Teixeira and Devin Miller, with the shop reimagined as a hangout for connection, conversation, and trying the Hyperboost feel in person.

Thu, Apr 16 · 10:00 AM

Heartbreak Hill Running Company