ON

On Running Pop Up

On Cheer Zones

On Store Marathon Recovery Party

On x Venados Mural Reveal + Mural Run Tour

Join a community-focused, art-themed run featuring Chicago street artist **Sentrock**, who will reveal his latest mural before a guided mural run with partners from **Venados Running Club** and **Fleet Feet**. ### Schedule - **19:00** – Meet at Monochrome Brewing; mural reveal by Sentrock - **After reveal** – Community mural run tour (easy social pace) ### Details - Art-themed social run with local partners - Suitable for mixed paces; community focus - Mural viewing and photo moment with the artist ### Registration - **Optional RSVP:** [Sign up here](https://chi.marathon.2025.events.on.com/) ### Location **Monochrome Brewing** 2101 S Carpenter St Chicago, IL 6060 ### Partners Venados Running Club • Fleet Feet • Sentrock

Lake Michigan Shakeout x Recovery

Stop by North Avenue Beach for a community **3-mile shakeout run** on Lake Michigan led by **Chicago Run Collective** and **Runner’s Mood**, featuring marathon athletes **Lottie (@runningonveggies)** and **Jonas (@runwithbigj)**. Post-run recovery includes an optional **cold plunge**, **Scream Club** lake scream, and **sauna**. ### Schedule - **07:00–12:00** – Open recovery window at North Avenue Beach - **Morning** – 3-mile shakeout run led by Chicago Run Collective and Runner’s Mood - **After run** – Optional cold plunge, lake scream (Scream Club), and sauna ### Details - Community shakeout run (~3 miles) - Recovery activations: cold plunge, lake scream, sauna - Meet fellow runners and prep for race day - No registration specified by organizers ### Location **North Avenue Beach** 1603 N Lake Shore Dr Chicago, IL 60611 United States ### Partners - Chicago Run Collective - Runner’s Mood - Featured athletes: Lottie (@runningonveggies), Jonas (@runwithbigj) - Scream Club

On Marathon Cheer Stations (with Chingonas Run Chicago & Venados Running Club)

Join the **On** crew for a day of feel-good support. Cheer with **Chingonas Run Chicago** and **Venados Running Club** at multiple stations along the course. Expect cheer gear, sign making, and high-energy support for all runners. ### Schedule - **06:00** – Set-up and early arrivals - **Race hours** – Continuous cheering at **Mile 20** and **Mile 21** ### Details - Community cheer stations with **sign-making supplies** and **cheer gear** - Open to all supporters; family-friendly - Partnered with **Chingonas Run Chicago** and **Venados Running Club** ### Location notes - Stations positioned at **Mile 20** and **Mile 21** of the official Chicago Marathon course - Check the race course map for exact street locations and access ### Partners On • Chingonas Run Chicago • Venados Running Club

On Post-Race Recovery Party

Join the On crew for a post-marathon party. Stop by the On Store to celebrate your wins with food, music, giveaways, and more. ### Schedule - **From 09:00** – Post-race recovery party at the On Store ### Details - Food, music, giveaways, and community hang - Post-marathon celebration for runners and supporters ### Registration - **RSVP / info:** [Sign up here](https://chi.marathon.2025.events.on.com/) ### Location **On Store** 1043 N Rush St Chicago, IL 60611 United States ### Partners - On

On x Venados Celebration

On teams up with **Venados Running Club** for the annual pre-marathon pasta party with music, food, drinks, and community time. ### Schedule - **17:30** – Doors open and celebration at Monochrome Brewing ### Details - Pasta party (pre-marathon) - Music and social hang - Food and drinks ### Registration - **RSVP required** — [Sign up here](https://chi.marathon.2025.events.on.com/) ### Location **Monochrome Brewing** 2101 S Carpenter St Chicago, IL 60608 United States ### Partners On • Venados Running Club

Clicqui x On Race Weekend Special

Clicqui teams up with On for a marathon day celebration at Kraftwerk, creating a special day for both runners and supporters with activities that don't require running a marathon. ### Event Schedule **11:00-14:30 - Energy Zone** - Cozy space to support marathon runners - Food and drinks flowing throughout - Custom energy sign creation - Free shirt design and customization **13:00 - Workout Session** - Led by Hagius - Experience working out in one of Berlin's most stunning venues - All fitness levels welcome **All Day - Running Clinic** - Gait analysis - Form checks - Expert coaching - Stride improvement guidance ### What's Included - All food and drinks - Workout session - Running analysis - Shirt customization - Sign-making materials - Access to all activities ### Registration - Free entry but advance registration required - Limited capacity - Please cancel if unable to attend to allow others to join ### About the Event This "We Don't Run" marathon weekend celebration recognizes that supporting and cheering are just as important as running. Whether your friends are racing or you're just there for the atmosphere, this event creates a dedicated space to enjoy the marathon energy without the running requirement. ### Venue Kraftwerk Berlin - one of the city's most impressive event spaces, taken over by On Labs for the entire day. ### Partners Event presented by Clicqui in collaboration with On Running and Hagius.

CNDO x ON Cheer Zone KM9

Fresh Pattern Collective x DNA x On

Two communities bring you one big exciting event

On Labs Berlin Day 3

## Celebrate, Recover, and Recharge with Berlin's Running Community Experience the ultimate marathon day celebration at **On Labs Berlin**. From energizing cheering zones to professional recovery services, join us for a day dedicated to supporting runners, exploring innovation, and nurturing both body and creativity through the power of running. ## Sunday Schedule & Activities ### Marathon Cheering Zone by CNDO **9:30 AM–1:00 PM | Outside Kraftwerk Berlin, Köpenicker Str. 70** Transform into Berlin's most energetic cheering squad with our partner **CNDO**. Create an unforgettable atmosphere for marathon runners with DJ-powered vibes, refreshments, and DIY merch-making stations. Show up for Berlin's running community and provide that crucial energy boost when runners need it most. *Free merch-making workshop included* ### Professional Recovery Services #### Recovery Massage by new: soul **12:00–7:00 PM | Recovery Zone, Kraftwerk Berlin** Whether your legs are tired from running or cheering, **new: soul** delivers professional recovery massage services. Relax, restore, and jumpstart your recovery with therapeutic treatments designed to calm your spirits and rejuvenate your body. *Limited spots - first come, first served* #### Running Analysis & Product Testing **12:00–3:00 PM | Kraftwerk Berlin** Experience the **Cloudboom Strike LS** with comprehensive biomechanical analysis from **Rehathleticum**. Perfect for post-marathon assessment or discovering your running potential, receive personalized insights to optimize form and enhance performance. *Limited availability - first come, first served* ### Recovery Workshops: Breathwork & Mobility by HAGIUS **Sessions: 2:30–3:30 PM | 4:00–5:00 PM | Community Circle** A restorative ritual for recovery, recalibration, and return to self. Specifically designed for post-run restoration, these sessions blend targeted mobility work with intentional breathwork to: - Release tension and stress - Calm the nervous system - Support deep recovery - Realign body and mind Perfect for post-marathon recovery or anyone seeking mindful restoration. *Sessions conducted in English* ### LightSpray™ Technology Tours Continue exploring On's revolutionary LightSpray™ innovation through guided tours offering exclusive insights into the technology transforming the running industry. **Tour Schedule:** - **English Tours**: 12:30–1:30 PM | 3:30–4:30 PM - **German Tours**: 2:00–3:00 PM | 5:00–6:00 PM *Location: Staircase, Kraftwerk Berlin* ### Panel Discussion: "How Running Fuels Artistic Vision" **5:30–6:30 PM | Community Circle** Discover the intimate connection between physical movement and creative expression. Join **artists, designers, and entrepreneurs** as they explore how their personal running rituals fuel creative work, unlock inspiration, and shape artistic vision. An inspiring conversation about the intersection of athleticism and creativity. ## Experience Highlights ### Why Join Marathon Sunday - **Support the Community**: Be part of Berlin's legendary marathon atmosphere - **Professional Recovery**: Access expert massage and recovery services - **Restore & Recharge**: Participate in guided breathwork and mobility sessions - **Explore Innovation**: Discover LightSpray™ technology through expert tours - **Creative Inspiration**: Learn how running fuels artistic and entrepreneurial vision - **DIY Experience**: Create your own marathon merch at the cheering zone - **Performance Analysis**: Receive professional running assessment and feedback ## Venue & Locations **Kraftwerk Berlin** serves as the hub for recovery, innovation, and community gathering, while the outdoor **Cheering Zone** on Köpenicker Str. 70 brings the marathon energy directly to the streets. ## Registration Information With limited capacity for recovery massages, running analysis, and workshops, advance registration is recommended. Join us for this special day that celebrates the **marathon spirit, recovery rituals, and the creative power of running**. ## Perfect For - Marathon runners seeking professional recovery - Supporters wanting to cheer for the running community - Athletes interested in performance analysis - Creative minds exploring the running-creativity connection - Anyone seeking restoration and mindful recovery practices --- *Keywords: Berlin Marathon 2025, On Labs Berlin, marathon recovery, LightSpray technology, Cloudboom Strike LS, recovery massage, breathwork mobility, HAGIUS, new soul, Rehathleticum, running analysis, marathon cheering, CNDO, Kraftwerk Berlin, running creativity, post-marathon recovery*

On Labs Berlin LightSpray at Kraftwerk

This September, On Labs Berlin opens its doors for a three-day celebration of running, innovation, and community. Located at Kraftwerk Berlin, this one-of-a-kind event blends cutting-edge sports technology, live performances, workshops, and inspiring talks—all timed perfectly with Berlin Marathon weekend. ## Discover the Future of Running Step inside and experience LightSpray™, a Swiss-engineered breakthrough that redefines running shoe design. Watch a robot craft the Cloudboom Strike LS live in just three minutes, then test the future yourself on the treadmill. Runners can also enjoy a free professional running analysis, mobility sessions with HAGIUS, and recovery massages after race day. ## Daily Highlights **Friday, September 19, 2025** - Opening day celebrations - Free running analysis & creative workshops - The fast-paced 3-Minute Showdown - Night capped with DJ sets curated by HEISSS **Saturday, September 20, 2025** - Community workout with HAGIUS - Inspiring panel talk: "Together is the New Fast" (how Berlin's running crews are reshaping the culture) - Evening beats with DJs, in partnership with Atonal **Sunday, September 21, 2025** - Berlin Marathon cheer zone - Free recovery massages & mobility work - Panel talk: "How Running Fuels Artistic Vision" (exploring the link between movement and creativity) ## More Than Just Running Throughout the weekend, visitors can enjoy music from top DJs, exclusive performances, creative workshops, and a community that celebrates the spirit of running in Berlin. Whether you're a marathoner, a casual runner, or just curious about the culture, On Labs Berlin is the place to be during marathon weekend. **Location:** Kraftwerk Berlin **Opening Hours:** - Fri, Sep 19 – 12:00 p.m. to 2:00 a.m. - Sat, Sep 20 – 12:00 p.m. to 7:00 p.m. - Sun, Sep 21 – 12:00 p.m. to 7:00 p.m. Don't miss this limited-time pop-up—where running meets culture, technology, and community.

On Labs Berlin Day 1

## Experience the Future of Running Technology at Kraftwerk Berlin Join On for an exclusive day of innovation, performance testing, and community celebration as On Labs Berlin showcases the revolutionary **LightSpray™ technology** and the groundbreaking **Cloudboom Strike LS** running shoe. This immersive event combines cutting-edge sports science, hands-on workshops, and Berlin's vibrant running culture in the iconic Kraftwerk Berlin venue. ## Event Highlights & Schedule ### Professional Running Analysis & Product Testing **12:00–3:00 PM** | Experience the Cloudboom Strike LS firsthand with professional running analysis by **Rehathleticum**. Their expert biomechanical assessment provides runners at every level with personalized insights into movement patterns, form optimization, and performance enhancement strategies. *Limited availability - first come, first served.* ### Exclusive Technology Tours Discover the story behind LightSpray™, the game-changing innovation transforming the running industry. Our expert-led tours offer behind-the-scenes insights into the development process and exclusive access to cutting-edge technology demonstrations. - **English Tours**: 12:30–1:30 PM | 3:30–4:30 PM - **German Tours**: 2:00–3:00 PM | 6:00–7:00 PM ### Creative Workshop: Lucky Charm Lab by TOURIST **1:00–2:30 PM & 4:00–5:30 PM** | Combine art, craft, and innovation in this unique workshop. Create personalized lucky charm robots using authentic On materials and metal components. Perfect for creative minds and hands-on learners. *Workshop conducted in English.* ### Community Running Experience **5:30–6:30 PM** | Join the special edition **On Run Club** celebrating the On Labs Berlin opening. This community run starts and finishes at Kraftwerk Berlin, bringing together runners of all abilities in the heart of Berlin's running scene. ### Elite Competition: 3-Minute Showdown **6:30–8:00 PM** | Witness Berlin's fastest runners compete in an electrifying treadmill challenge. Twenty elite athletes battle to cover the maximum distance in just three minutes. Experience the intensity, support the athletes, and feel the energy of competitive running at its finest. ### Night Celebration: HEISSS x On Labs Berlin **8:00 PM–2:00 AM** | Cap off the day with an exclusive electronic music experience. In collaboration with Berlin-based label HEISSS, enjoy contemporary electronic beats in a pre-race celebration that captures Berlin's unique cultural spirit. ## Location & Venue **Kraftwerk Berlin** - The industrial-chic venue provides the perfect backdrop for innovation and community, featuring multiple levels and spaces designed for interactive experiences, exhibitions, and performances. ## Why Attend On Labs Berlin - **Test Revolutionary Technology**: Be among the first to experience LightSpray™ innovation - **Improve Your Running**: Receive professional biomechanical analysis and personalized feedback - **Connect with Community**: Join Berlin's passionate running community and meet like-minded athletes - **Explore Innovation**: Gain exclusive insights into cutting-edge sports technology development - **Experience Berlin Culture**: Enjoy the unique blend of sports, art, music, and innovation ## Registration & Information Space is limited for workshops and running analysis sessions. Register early to secure your spot for this one-day innovation experience that combines performance technology, community engagement, and Berlin's dynamic culture. --- *Keywords: On Labs Berlin, LightSpray technology, Cloudboom Strike LS, running innovation, Kraftwerk Berlin, running analysis, Rehathleticum, Berlin running community, sports technology, running workshop, electronic music Berlin*

On Labs Berlin Day 2

## Immerse Yourself in Running Innovation, Community, and Performance Continue your journey into the future of running technology at **Kraftwerk Berlin** with day two of the On Labs Berlin experience. From professional biomechanical analysis to strength training workshops and community discussions, discover how **LightSpray™ technology** is revolutionizing the running world while connecting with Berlin's vibrant running community. ## Saturday Schedule & Activities ### Professional Running Analysis & Product Testing **12:00–3:00 PM | Kraftwerk Berlin** Experience the revolutionary **Cloudboom Strike LS** with expert biomechanical analysis from **Rehathleticum**. Their comprehensive assessment provides personalized insights into your running mechanics, helping optimize form and unlock performance potential for runners at every level. *Limited spots available - first come, first served basis* ### LightSpray™ Technology Tours Explore the innovation behind On's game-changing LightSpray™ technology through exclusive guided tours offering behind-the-scenes insights into the development process. **Tour Schedule:** - **English Tours**: 12:30–1:30 PM | 6:00–7:00 PM - **German Tours**: 2:00–3:00 PM | 5:00–6:00 PM *Location: Staircase, Kraftwerk Berlin* ### Strength Training for Runners by HAGIUS **Sessions: 12:30–1:30 PM | 3:00–4:00 PM | Community Circle** Future-focused strength training designed specifically for runners who move with purpose. Build power, refine form, and boost resilience through intentional, performance-driven workouts aligned with your running goals. Whether chasing personal bests or redefining limits, every session delivers targeted results. *Sessions conducted in English* ### Creative Workshop: Lucky Charm Lab by TOURIST **Sessions: 1:30–3:00 PM | 5:30–7:00 PM | Community Circle** Unleash your creativity in this hands-on workshop where art meets innovation. Create unique lucky charm robots using authentic On materials and metal components, perfect for runners and creative minds alike. *Workshop conducted in English* ### Panel Discussion: "Together is the New Fast" **4:30–5:30 PM | Community Circle** Join an inspiring conversation that explores running beyond race times to discover the soul of Berlin's dynamic running scene. This panel highlights how run crews and creative collectives are transforming the sport, showcasing a new generation of runners who prioritize **community and aesthetics over pace**. Discover the values reshaping modern running culture. ## Experience Highlights ### Why Attend Day 2 - **Optimize Your Performance**: Receive professional running analysis with actionable feedback - **Build Strength**: Participate in runner-specific strength training sessions - **Learn Innovation**: Discover the technology behind LightSpray™ through expert-led tours - **Join the Conversation**: Engage in meaningful discussions about running culture and community - **Create & Connect**: Express creativity while networking with Berlin's running community - **Test Revolutionary Gear**: Experience the Cloudboom Strike LS with expert guidance ## Venue Information **Kraftwerk Berlin** continues to serve as the perfect industrial backdrop for innovation and community engagement, with dedicated spaces for workshops, exhibitions, and interactive experiences across multiple levels. ## Registration Details With limited capacity for running analysis, workshops, and strength training sessions, early registration is essential. Secure your spot for this transformative day that blends **cutting-edge technology, performance optimization, and community spirit**. --- *Keywords: On Labs Berlin, LightSpray technology, Cloudboom Strike LS, running workshop, strength training runners, HAGIUS, Rehathleticum, biomechanical analysis, Berlin running community, running culture, Kraftwerk Berlin, running innovation, performance optimization, community running*