SOAR X New York City Marathon 2025

SOAR lands in New York with their first-ever stateside pop-up at Rapha Clubhouse during marathon week.

About

Four days showcasing the exclusive SOAR X NY capsule collection alongside high-performance running pieces. Connect with the running community and experience SOAR's precision design philosophy in the world's greatest marathon city.

Events

Friday, October 31 - Drop Run & Party

Morning: 10km progression run starting at 5:30/km pace, increasing every 2km to finish at 3:50/km. Bag drop opens at 06:30.
Recovery: Cadence-powered recovery with coffee and pastries
Evening: DJ session with drinks from 19:00-21:00

Saturday, November 1 - Shop. Recharge. Repeat.

Full day retail experience featuring the exclusive SOAR X NY race capsule and curated performance collection. Refuel at the Cadence Hydration Bar throughout the day.

Sunday, November 2 & Monday, November 3 - Open Doors, Recovery Miles

Pop-up continues for post-marathon recovery shopping. Browse precision race pieces and gear up for future challenges.

Pop-Up Hours

Daily 10:00-19:00 throughout marathon weekend

Details

• Exclusive SOAR X NY capsule collection
• Curated selection of cutting-edge performance pieces
• Cadence Hydration Bar
• Community gathering space

More Information

View full schedule and details

Partners

• SOAR
• Rapha New York
• Cadence