
SOAR turns its London store into a marathon-week stop-off with an X RACE installation and pop-up for the week of London Marathon 2026. The full X RACE collection goes on display (and on the rails), alongside limited-edition SOAR × London vests made just for race week. Drop in across the week — the shop keeps extended hours — or link up with SOAR's "London Tune-Up" progression run on Friday morning (see linked child event). Good to know: - Open Thu 23 – Tue 28 April 2026, 10:00am–6:00pm daily (Sun 26 closed: gone racing) - Limited-edition SOAR × London vests and full X RACE collection available to buy - Friday's Tune-Up run is a separate RSVP via Strava
Start marathon weekend with a 10km progression run followed by Cadence-powered recovery. ## Run Details 10km progression run starting at 07:00, beginning at 5:30/km (8:52/mi) pace and ramping every 2km (1.2mi) to finish at 3:50/km (6:10/mi). Bag drop opens at 06:30. ## Recovery Following the run, enjoy Cadence-fuelled recovery with coffee and pastries at the Clubhouse. ## Registration [View schedule and details](https://www.soarrunning.com/en-de/pages/soar-nyc) ## Partners - [SOAR](https://www.instagram.com/soar_running/) - [Rapha New York](https://www.instagram.com/rapha_newyork/) - [Cadence](usecadence.com/)